Web3 Summit
Web3 Foundation exists to help transform the Web into a decentralized and user-friendly resource owned by everyone. I was entrusted with evolving the brand for the 2024 rebirth of their Web3 Summit event after a five-year hiatus, and complemented the historical Funkhaus complex in Berlin with immersive interior and exterior visual branding.
In 2025, I again provided Creative Direction for the event, and oversaw the development of over 100 design artifacts, including comprehensive digital, projected and screen-based animations, interactive IRL structures, and much more.
Branding
Creative Direction
Motion Direction
Production Management
On-site Installation Direction
40-foot lenticular art installation